Welcome to the PBA Blog
where we talk on all thing personal branding, social media, and pursuing a value-driven life.
The Truth about Great Writing: Why Showing Up as Yourself Matters
Good writing takes you where you want to go. It’s a cornerstone of personal branding. The best formula to follow is, “Share what you know online, over and over again.” This practice attracts an audience of like-minded individuals; the people who will later become your followers, clients, and customers.